{"product_id":"zero-to-one-notes-on-startups-entrepreneurship-business-book","title":"Zero to One: Notes on Startups \u0026 Entrepreneurship Business Book","description":"\u003cdiv\u003e\n\u003cspan\u003eZero to One: Notes on Startups \u0026amp; Entrepreneurship Business Book\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; white-space: normal; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e\u003ch2 style='font: 400 16px \/ 24px ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003eZero to One – Notes on Startups, How to Build the Future\u003c\/h2\u003e\u003c\/div\u003e\n\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; white-space: normal; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003eZero to One is a landmark business and entrepreneurship book co-authored by PayPal co-founder Peter Thiel and Blake Masters. This global bestseller illustrates that top-performing startups do not merely compete within existing markets — they create brand-new value from scratch.\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; white-space: normal; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003eRather than scrambling for shares in saturated industries, the book puts forward the core concept of \"zero to one\": developing revolutionary innovations that reshape industries and chart the future. Based on authentic Silicon Valley entrepreneurial experience, it shares exclusive insights on how forward-thinking founders turn bold visions into transformative global enterprises.\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; white-space: normal; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003eFull of profound perspectives, actionable advice and motivating viewpoints, the book breaks conventional mindsets about business, technological innovation and corporate leadership.\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; white-space: normal; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e\u003ch2 style='font: 400 16px \/ 24px ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003eWhat You’ll Learn Inside\u003c\/h2\u003e\u003c\/div\u003e\n\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; white-space: normal; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e💡 Innovative Startup Mindset\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e\u003c\/div\u003eMaster how leading startups carve out brand-new markets instead of fighting over existing ones.\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; white-space: normal; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e✨ The Value of Original Breakthroughs\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e\u003c\/div\u003eGrasp why disruptive original innovation outweighs incremental upgrades to mature products.\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; white-space: normal; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e🌉 Real Silicon Valley Experience\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e\u003c\/div\u003eAbsorb exclusive takeaways from the world’s most influential startup hub.\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; white-space: normal; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e📈 Leadership \u0026amp; Long-Term Business Strategy\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e\u003c\/div\u003eAcquire the core thinking and tactics for building enterprises with lasting global influence.\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; white-space: normal; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e\u003ch2 style='font: 400 16px \/ 24px ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003eIdeal Readers\u003c\/h2\u003e\u003c\/div\u003e\n\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; white-space: normal; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e• Startup founders and entrepreneurs\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e\u003c\/div\u003e• Business majors and creative innovators\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e\u003c\/div\u003e• Investors and technology lovers\u003cdiv style='font-style: normal; font-variant: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-family: ui-sans-serif, system-ui, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"; line-height: 24px; flex: 0 1 auto; flex-direction: row; justify-content: normal; align-items: normal; padding: 0px; margin: 0px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box;'\u003e\u003c\/div\u003e• Everyone who wants to create valuable original work\u003c\/div\u003e\u003c\/div\u003e\n\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\n\u003c\/div\u003e","brand":"onthego RV","offers":[{"title":"Default Title","offer_id":48688148054248,"sku":"AD-XX2606-03","price":24.73,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0754\/0922\/8008\/files\/91c3f259eb9f1e0c3373ce9483c047d3.jpg?v=1782520754","url":"https:\/\/truetrailrv.com\/products\/zero-to-one-notes-on-startups-entrepreneurship-business-book","provider":"My Store","version":"1.0","type":"link"}